By Kyaw Thu & Sharon Chen - Feb 18, 2013 12:00 AM GMT+0630
Myanmar’s promise as a rare opportunity to tap an undeveloped
telecommunications market may prove to be a costly affair for the license
winners.
“It is
one of the few markets left in the world with significant untapped voice and
data potential,” said Sachin Gupta, a Singapore-based senior analyst at Nomura
Holdings Inc. “The opportunity is tremendous, but not without risks either.”
The country of 64 million people will award two licenses by June,
for which it has 91 expressions of interest. Singapore Telecommunications Ltd., Southeast Asia’s
biggest phone company, Malaysia’s Axiata Group Bhd., ST Telemedia Pte and Norway’s
Telenor ASA have indicated they may participate.
Myanmar,
where 9 percent of the population has a mobile phone, wants to boost telecom
coverage to as much as 80 percent of the country by 2016. By comparison,
Cambodia has a penetration rate of 70 percent, Laos 87 percent and Thailand
more than 100 percent. The challenge for new operators will be to recoup the
cost of building a network in a country the size of Texas that is one of Asia’s
poorest.
The licenses
may last as long as 20 years with an option for renewal, the government said in
astatement on Jan. 15. The 91 expressions of
interest came from companies in Asia, the Americas, the Middle East, Europe,
Oceania and Africa, including “some of the largest global telecommunications
companies,” according to a statement posted on the Myanmar Posts and
Telecommunications Ministry website on Feb. 15.
Widespread
Poverty
Myanmar
has one of the lowest per-capita gross domestic products in Asia, standing at $855
last year compared with $5,851 for Thailand, according to International Monetary Fund estimates.
An Asian Development Bank assessment of Myanmar released in June last year
found that a quarter of the population lives in poverty and about three in four
people don’t have access to electricity.
Mobile
phones have been out of reach for most Myanmar consumers since limited services
were first introduced in 2001. The cost of activating a phone using the global
system for mobile communications standard, or GSM, was initially about 4.5
million kyat ($5,250). That has since fallen to about 200,000 kyat for a GSM
chip, according to prices at phone vendors in Yangon, meaning a handset is
still out of reach for most.
Myanmar
said last month that the goal is to make “telecommunications services available
to the public at affordable prices in both urban and rural areas, and to give
the citizens and the enterprises the capability to choose their
telecommunications services.”
Political
Risk
Myanmar
had 5.44 million mobile-phone subscribers as of December, equivalent to a 9
percent penetration rate, the government said last month. About 1.3 percent of
the population has access to fixed-phone lines and 0.03 percent has broadband
Internet, according to estimates from the ADB.
“There
are 60 million users there potentially, but that needs a lot of network
investment,” said Nomura’s Gupta, whose team was ranked first for
telecommunications research in Asia by Institutional Investor last year. “It’s
almost building from scratch when it comes to rolling out towers, access,
transmission and distribution.”
Any
investment may also come with political risk, said Ken Ang, a Singapore-based
analyst at Phillip Securities Pte.
“The
political scene has improved but there’s still some areas of uncertainty,” Ang
said, noting that a change in government might lead to different requirements or
previous agreements not being honored. “Should nationalism issues be brought
up, this could see some threats to foreign ownership in the telecoms sector in
Myanmar.”
Selection
Process
Rules for
the second stage, where bidders eligible for the third and final stage will be
determined, will be provided “in coming weeks,” according to last week’s
statement.
“Having
prior emerging market experience should be beneficial, along with the ability
to deploy capital, relationships with the equipment vendors or handset
procurement,” Gupta said. “Reforms in the telephony sector are critical for
overall development and progress, so they will need to be mindful of security
and social issues too.”
Parliament
may approve a draft telecommunications law in the first half of this year,
which will include the creation of an independent regulator by 2015, the
government said last month.
The
winners will be “those that have the financial muscle to stay in the game for
the long-haul,” said Jonathan Koh, an analyst at UOB Kay Hian in Singapore.
Southeast Asian bidders that are backed by telecommunications companies “may
have a better chance,” he said.

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